Where bookings leak out
Each of these is a moment a ready-to-book patient gives up and searches again.
- No way to request or book an appointment without calling during office hours.
- Stock-photo smiles and no real before/after work, so the practice looks interchangeable.
- Insurance, new-patient specials, and "are you accepting patients" answers buried or missing.
- A site that loads slowly and pinches awkwardly on the phone most searches happen on.